Judges

Industry veteran Kate Addy has spent over 15 years leading comms campaigns for some of the world’s biggest brands. Her innovative work has landed multiple award-wins, including a PRCA in-house team of the year award when she led consumer comms at Huawei. As director at Ready10, one of the UK’s fastest-growing independent PR agencies, she heads up the agency’s client service offering and leads UK PR for the likes of McDonald’s and Cameo.

Hannah Barlow is Co-Founder of BB Partners Advisory for Changemakers.

Hannah’s background lies in political communications, driving campaigns to improve legislation, build movements, raise public awareness, and galvanise funding on UK and global issues.

Before setting BB, Hannah was a Director at Portland Communications. She is a former elected Councillor in Hammersmith and Fulham and served as elected President of Kings College Student Union.

Hannah is a Spurs fan and regular podcast commentator on all things THFC.

Charlotte is a Director within Good Relations’ consumer division where she is responsible for client success and agency performance, with a focus on delivery, growth and measurement. Charlotte has worked for some of the UK’s best known brands including B&Q, Halfords, Subway, SodaStream, Celebrity Cruises, Tourism Australia, L’Oreal and Hello Fresh.

Outside of her client work, Charlotte has been recognised in PRWeek’s 30 under 30 and awarded a scholarship as part of WACL’s ‘Future Leaders’ scheme. She is passionate about championing diversity and inclusion and represents the agency at a partnership level within VCCP’s D&I group ‘The Collective’.

Neil is a creative director at The Academy and has produced campaigns for some of the world’s biggest brands and organisations including Disney, Marvel, Kellogg’s, Mastercard, Heathrow and Domino’s, for which he won a PRCA Campaign of the Year award. Neil is a former PRWeek 30 Under 30 and has won numerous other PRCA awards including International Campaign of the Year and UK Agency of the Year.

I have loved being in the world of Broadcast PR for over 20 years’ working with some amazing brands. Having finally set up Broadcast Revolution in 2019, I have created a new breed of broadcast consultancy set up to provide a fresh and creative way of delivering quality broadcast coverage for brands across TV, Radio and owned channels. My years of experience as a content-led Broadcast PR consultant helps our clients to deliver their communication objectives, by strengthening their media relations and content with measurable results. I still get a buzz from seeing a client on national TV or hearing them on the radio.

Lara is a Partner at Blakeney Group. She has extensive experience advising and supporting clients across a range of sectors to build, protect and promote their reputations.

Lara joined Blakeney from BCW Global where she held the position of Senior Director within the Corporate Public Affairs team. Her career to date has seen her develop deep expertise across the corporate communications sphere, she is as comfortable advising on reputational issues as communications strategy.

She embraces complex communications challenges and builds creative and integrated solutions, working with businesses and organisations from major banks and education to FMCG, sovereign wealth funds and within highly regulated industries.

She has wide-ranging experience working with global clients, most recently within the Middle East where she supported an innovative developer within the tourism sector.

Founding an award-winning tech communications consultancy, Gallium Ventures was created in order to collaborate with companies all over the world across product development through to PR and exit. As a transatlantic entrepreneur, who was born in Silicon Valley, Heather created a consultancy where we work like an in-house team with our partners and people come first. We are a talented, multicultural group, where members are supported to thrive and creativity runs through our veins.

Craig Elder is Founding Partner of Edmonds Elder, an integrated digital and creative consultancy that helps the world’s biggest companies and organisations solve their most important challenges using digital.

Before starting Edmonds Elder – where clients include Centrica, Deliveroo, Marks & Spencer and the Church of England – Craig led the Conservatives’ groundbreaking digital campaign at the 2015 UK General Election.

Chloe is CEO and Founder of award-winning PR consultancy Franses –working with founders, disruptors and solutionaries who are on a mission to solve some of the world’s biggest problems at the intersection of innovation and the planet, as well as through culturally relevant campaigns.

With clients ranging from VC firms, start-ups and global funds to FMCG, entertainment, luxury and lifestyle brands and social impact organisations, Chloe is passionate about building engagement, audience, reputation, authenticity and legacy for brands, through a bespoke approach to deliver real-world impact.

Currently Associate Director at Hawthorn Advisors, Salonee is a multi-disciplinary digital content strategist with a wealth of experience in brand building and community engagement. She has worked across a range of sectors, including green energy, health, and mental health, fintech, and education, helping corporates and charities improve the way they use their digital channels. In equal parts creative and analytical, her approach to comms is rooted in understanding audiences and user behaviour. She advocates for a move away from vanity metrics and towards meaningful impact measurement.

Lorna Gozzard is Director of Communications and Marketing at the Royal College of Art. She has over 20 years communications experience, starting her career in agency, at Fishburn Hedges and as a Director of Kindred; before moving in-house, to senior roles working on the physical legacy of the London 2012 Games; then at gallery and higher education institution The Courtauld, before joining the RCA.

Nadia is a Board Director at W Communications, leading the International and News divisions, which house some of the agency’s largest brands. Nadia leads on crafting detailed strategies and campaigns that expertly blend commercialism with creativity for the likes of SONY, Very.co.uk, Marriott International and MoneySuperMarket.

Emma Hazan is the founder of Sidekick Comms. With over 20 years’ experience in PR, Emma has delivered award-winning work across the tech, lifestyle and travel industries for brands such as GoPro, HomeAway, Travelex and O2

Will is PR & London Director at Rise at Seven he is a digital PR expert with over 9 years of experience working with some of the world’s LARGEST brands.

Having worked in every industry from fashion, finance and gambling with brands such as Ladbrokes, Bloom&Wild, Missguided, PrettyLittleThing, GAME, Boohoo & BoohooMAN and DailyFX!

He is familiar with leading teams working in the UK, US, DE, NL and ES markets internationally.

Managing Director, Corporate Affairs & Advisory, Hill+Knowlton StrategiesA former journalist, she served as Press Secretary to a Cabinet Minister before moving to No 10 to work for the Prime Minister for over four years. Since leaving the civil service she has moved between the agency world and in-house working at the highest levels with a range of organisations including Unilever, Fujitsu, Mars, Sport England and Nationwide Building Society, Tesco, Lloyds Banking Group and the BBC.She writes and speaks extensively about D&I issues and is chair of the Fawcett Society advisory board overseeing research into pay and progression for women of colour.She was the architect of the multi-award-winning This Girl Can campaign which in its first year inspired 2.8 million women to get active.

Effie is the former Director of PR & Comms at Hearst UK.  Her teams have previously won In House Team of the Year at the Drum PR Awards 2020 and Silver for Best In House Team at the Marketing & PR Brilliance Awards 2020 as well as best PR campaign at the PRCA Awards 2021 and she has been included in the PR Week Powerbook for four consecutive years.

She was previously Communications Director at Bauer Media, leading its broadcast and then publishing arm, and she spent several years at the BBC as a journalist and working within its TV and radio businesses. Effie has led teams at many communications agencies, including Splendid Communications, Clarity, Weber Shandwick, Talk.Global and M&C Saatchi, working with some of the world’s biggest tech, media, FMCG, beauty and healthcare brands. She is a former BME PR Pros mentor and is a current Women in PR Mentor and she founded a mentoring scheme for those looking to get into luxury, publishing and media in collaboration with Creative Access specifically for those who are under-represented within this sector.

Effie has previously led teams for global brands including: P&G, Global Radio, Coty, Unilever, Johnson & Johnson, Huawei, Samsung, Microsoft, Virgin Media, Coca Cola, Diageo and Pernod Ricard.

Kamiqua is Managing Director of Coldr and the UK Black Comms Network. She is a senior PR and communications consultant who fuses creativity with strategic nous to define and redefine a brand or organisation’s purpose and deliver campaigns that matter. She has worked agency-side and in-house across a myriad of sectors and disciplines from brand PR, FMCG and consumer health to fashion, retail, corporate communications and reputation management.

Having held leading positions in global agencies, led comms for national and multinational companies, Kamiqua has used the depth and breadth of her experience to establish Coldr –  a PR, communications and inclusive business consultancy to help brands show how they do better on purpose.

Kamiqua is passionate about inclusion – she is a member of the PRCA Race and Ethnicity Equity Board (REEB), mentors and coaches junior consultants and is the founder of the UK Black Comms Network, a space that empowers Black PR and communications professionals to connect, network and thrive.

Danielle is a Managing Director in the Corporate Affairs + Advisory team at Hill+Knowlton Strategies. She is an accomplished corporate communications and public affairs strategist, with 20 years’ experience building the reputation of many of the world’s high impact global brands.

Previously holding senior in-house roles at Google and Ericsson Mobile Commerce, Danielle is a trusted advisor supporting reputation management, corporate positioning, stakeholder engagement, brand building, media strategy, and crisis and issues management. Her agency experience includes WE Communications and APCO Worldwide and she has advised senior leadership at Microsoft, eBay, Danone and the International Olympic Committee (IOC) among others.

Adrian is the founder and managing director of consumer agency, Fanclub PR, and co-founder of corporate and business-to-business consultancy Humankind Communications. He’s takes a keen interest in inclusion in the PR industry and is an advisor at BME PR Pros.

Samir is Communications Manager, Northern Europe at Kraft Heinz.

Samir has over nine years of strategic communications experience with stints at Milk & Honey, Weber Shandwick, and Porter Novelli. Prior to working in corporate communications, Samir worked as a Policy Adviser at the Confederation of British Industry (CBI).

Helen Pope is a Director at OVID Health. She has more than 25 years’ experience working in PR, medical communications and publishing and has held several senior positions in global healthcare communications agencies.

Helen has worked on UK, EU and global projects across various therapy areas and led award-winning advocacy campaigns.

After working for pretty much every agency that would have him, Mark set up Simmons x Schmid, specialising in b2b marketing communications, in 2020.  Mark’s in-house and agency career spans brand, corporate, financial and internal communications in sectors including telecoms, media, retail, FMCG, tech and financial services.

Laura Sibley is the Managing Director running the award-winning consumer division at Brands2Life. Prior to which she held senior roles on the Board at Hope&Glory and in-house at leading tech powerhouses Sony and Samsung. Along with working with the creative powerhouse Mark Borkowski.

Agency-side, she has worked across a multitude of sectors, with her impressive past client roster including Pokémon, BT, Freesat, eDreams Odigeo, SEGA, RealD Cinema, Hostelworld, the Tessa Jowell Foundation and Buzz Bingo. The majority had integrated communications at the heart of the activity; and spanned either UK, across Europe or Globally.

Anne Tyrer is Vice President, Corporate Affairs & Communications at American Express, leading the company’s PR, internal communications and corporate sustainability activities in the U.K; a role that supports all lines of business including those serving Consumer, Business and Merchant customers. Anne has been with American Express for eight years, originally joining the company to support its Small Business Saturday and Shop Small campaigns which are now in their 10^th year.  Anne has both in-house and agency experience and previous clients include well-known brands such as adidas, Gillette and Swiss Bank UBS.

Fleur is Head of Product PR at Sainsbury’s, overseeing consumer comms for food and drink, fashion, home and beauty.

With 13 years’ experience, Fleur began her PR career agency-side at Packer Forbes (now Four Communications) and Blue Rubicon (now Teneo) working across clients including GSK, Coca-Cola, Virgin Atlantic, Bird’s Eye and DFS. Following a three year stint in-house in Australia, Fleur joined Sainsbury’s, where she has worked across corporate, brand and consumer comms.

Highlights from Fleur’s career include Coca-Cola’s 2012 Olympic sponsorship and Sainsbury’s 150^th anniversary celebrations.

James Beveridge has 40 years’ experience as a creative director leading creative teams in branding, corporate communications and design.

Formerly a founding creative partner at The Partners (now Superunion), and more recently an executive creative director at FleishmanHillard Fishburn, James was responsible for building successful brands and brand communications programmes for enthusiastic start-ups up to seasoned global conglomerates.

He started Made By Giants – with Grace Keeling – in the middle of the pandemic. He develops creative strategies and creative brand executions that drive growth for the tech giants of tomorrow.